Uncategorized - Maxposure Limited Is A Leader In Digital Media and Inflight Entertainment

Ministry of External Affairs, Government of India, launches 5th Bharat Ko Janiye Quiz; engages Maxposure for Social Media promotion

The Ministry of External Affairs, Government of India, has launched the prestigious Bharat Ko Janiye Quiz 2024-25, and has engaged Maxposure Limited to promote it across all social media platforms. In its 5th Edition, the Bharat Ko Janiye (Know India Quiz) is being conducted on https://www.bkjquiz.com/ from November 11 to December 11, 2024. The quiz is a flagship programme of the Ministry of External Affairs aimed at motivating people of Indian origin / Indian community living abroad and foreign nationals to know and understand India better. The prestigious online quiz was launched by the Honourable External Affairs Minister of India, Dr. S. Jaishankar on November 11. Speaking about the Bharat Ko Janiye Quiz, Dr Jaishankar said: “This quiz is an endeavour of our government under the leadership of our Prime Minister Shri Narendra Modiji to deepen connect with our diaspora and to engage with all those who are keen to learn about Bharat.” Promotion for the Bharat Ko Janiye Quiz will be conducted through the Ministry’s social media handles as well as those of Indian embassies and high commissions worldwide. While participants will be awarded with a digital certificate upon completion of the quiz, 30 lucky winners will be invited for a two-week journey through India, beginning with the Pravasi Bharatiya Divas (PBD) celebrations in 2025, with airfare and local hospitality provided by the Government of India. The social media promotion project will be conducted in multiple international languages and includes a mega digital influencers’ integration programme from around the world. About Maxposure Limited Maxposure Limited is a dynamic player in the new-age media and entertainment sector, renowned for its innovative approach and commitment to delivering cutting-edge content. Incorporated in 2006, Maxposure Limited is one of the few companies in India that offers 360-degree services across multiple content distribution platforms; with focus on the travel-aviation sector, and has clients across India and the world. The company offers comprehensive solutions through its four business divisions: Inflight Entertainment, Content Marketing, Technology, and Advertising. Maxposure Limited has been associated with aviation and other industry leaders, including IndiGo, Air India, Gulf Air, Air Arabia, Incredible India, Madhya Pradesh Tourism Board, Ministry of External Affairs, Mercedes Benz, Oberoi Hotels and Resorts, the Taj Group of Hotels, Maruti Suzuki India Limited to name a few. In the inflight space, the company has developed a Wireless Streaming Server (“WMS”) known as AeroHub WMS, to stream in-flight content at a much higher speed and lesser cost than traditional inflight screens.

Maxposure Limited Reports Strong FY 24 Results

YoY Net Profit and Revenue Soars by 104% and 49% on a consolidated basis. New Delhi, May 20: Maxposure Limited, a pioneering force in the new-age media and entertainment sector with a distinct focus on the aviation market, has announced its financial results for the fiscal year 2024, showcasing strong growth. The company's annual performance highlights include a doubling of year-on-year (YOY) net profit and a significant 49% increase in revenue compared to the previous fiscal year. Key Highlights from Maxposure’s FY 24 Results on consolidated basis are as follows: Net Profit Surges by 104%: Maxposure Limited achieved a notable milestone with a 104% increase in net profit compared to the previous fiscal year. This substantial growth reflects the company’s strong operational performance and strategic initiatives. Revenue Growth of 49%: Maxposure recorded a healthy 49% increase in revenue for FY 24, demonstrating sustained business expansion and customer demand across its product lines. Most Subscribed IPO of 2024: Maxposure Limited’s Initial Public Offering (IPO) emerged as the most subscribed IPO of the year, receiving an overwhelming response from investors. The IPO was oversubscribed by a staggering 987 times, underscoring market confidence in the company’s prospects and offerings. Shares Debut at 339% Premium: Upon listing, Maxposure’s shares debuted on the NSE at a remarkable premium of 339% above the IPO price. This exceptional market debut signifies investor enthusiasm and underscores Maxposure’s strong market position and growth potential. Commenting on the strong FY 24 results, Mr. Prakash Johari, Chairman and Managing Director of Maxposure Limited, stated, “We are pleased to present a solid financial performance for fiscal year 2024. The triple-digit increase in profit and double-digit growth in revenue reflect our commitment to delivering value to our stakeholders and customers. We are thankful for the overwhelming response to our IPO and the successful market debut. The current results further validate our vision and growth trajectory.” Maxposure Limited remains focused on its growth strategy, aiming to sustain momentum and capitalise on emerging opportunities in its operating markets. The company is committed to maintaining steady progress and delivering value to shareholders in the upcoming fiscal year. The distinguished board members of Maxposure Limited have also conveyed their delight. Independent Directors Dr. Torsten-Joern Klein and Jorge Luis Arauz, along with Non-Executive Director Massimo Angelo Antonio Monti, expressed, “The healthy fiscal year 2024 performance of Maxposure signifies a pivotal achievement for the company, setting the stage for continued success moving forward.” Maxposure Limited is a dynamic player in the new-age media and entertainment sector, renowned for its innovative approach and commitment to delivering cutting-edge content. With a strategic focus on the aviation market, Maxposure Limited continues to redefine industry standards and set new benchmarks for success. Working with government and private clients, both in India and across the world, Maxposure Limited has four business divisions viz. Inflight Entertainment, Content Marketing, Technology, and Advertising. Incorporated in 2006, Maxposure Limited is one of the few companies in India that offers 360-degree services across multiple content distribution platforms. The company’s innovative and diverse service portfolio and result oriented strategies have aided in curating an industry-wide client selection across various geographies. Maxposure Limited has been associated with aviation and travel industry leaders, including IndiGo, Air India, Gulf Air, Air Arabia, Incredible India, Madhya Pradesh Tourism Board, Ministry of External Affairs, Oberoi Hotels and Resorts, the Taj Group of Hotels to name a few. The company has developed a Wireless Streaming Server (“WMS”) known as AeroHub WMS, which enables around 100 devices (phone, tablets, laptops) to stream content onboard aircrafts at high speed at a reduced cost as compared to traditional inflight screens. Also, as a part of its content marketing expertise, and to cater customers globally, the company offers content services in over 21 foreign and regional languages, including German, Russian, Arabic, Portuguese, Japanese, Chinese, French, Tamil, Marathi, Gujarati, Malayalam, Odia, etc.

Maruti Suzuki India Limited Launches Premium Lifestyle Magazine “Maruti Suzuki InMotion” in Collaboration with Maxposure Limited

Maruti Suzuki India Limited (MSIL), the country’s leading passenger vehicle manufacturer, has joined forces with Maxposure Limited, a cutting-edge media and entertainment company, to unveil their exclusive premium lifestyle magazine, Maruti Suzuki InMotion. This collaboration aims to engage with MSIL’s discerning customers and provide them with a unique blend of content that reflects the brand’s essence. Maruti Suzuki InMotion, a high-gloss magazine with a contemporary design, offers readers a vibrant array of compelling articles, including luxurious travel ideas, global gourmet trends, the latest couture presentations, avant-garde decor, and interviews with young achievers. In addition, the magazine showcases expansive journeys featuring the latest models from MSIL’s premium offerings. Designed to cater to the aspirational lifestyle of the modern and creative individual, Maruti Suzuki InMotion also incorporates sections on MSIL’s heritage and future technology for automobile enthusiasts. The magazine embodies the brand’s ethos, blending world-class quality with Indian ingenuity. The inaugural issue of Maruti Suzuki InMotion focuses on the spectacular SUVs from MSIL’s stable, featuring extraordinary stories of luxury and triumph over challenges. Readers can traverse the nation in the Grand Vitara, Invicto, Fronx, and Jimny, while actor and youth icon Varun Dhawan adds a touch of glamour with the Brezza. Reflecting on the essence of motion and momentum, Maruti Suzuki InMotion invites readers to enter a world where the ‘Joy of Mobility’ is celebrated. The magazine, resembling a coffee-table book, is poised to reach dynamic and affluent segments of society. Published quarterly, it will be distributed to MSIL’s exclusive clientele in India and those aspiring to be part of the Maruti Suzuki family. Commenting on the magazine’s launch, Mr. Shashank Srivastava, Senior Executive Officer, Marketing & Sales, Maruti Suzuki India Limited, remarked, “It is with immense pleasure that I announce the launch of the new Maruti Suzuki InMotion magazine. This publication is meticulously crafted to showcase the latest accomplishments of our technologically advanced and future-ready automobiles. The premium magazine not only delivers captivating experiences featuring our range of SUVs but also addresses the diverse interests of a discerning and well-traveled audience.” Mr. Prakash Johari, Chairman and Managing Director of Maxposure Limited, conveyed his enthusiasm for releasing Maruti Suzuki InMotion Magazine. He remarked, “It is an honour to collaborate with a renowned brand such as Maruti Suzuki. Our aim is to connect with MSIL customers by delivering exceptional content in each edition.” The Maruti Suzuki InMotion magazine is exclusively for private circulation and will be couriered complimentary to the brand’s select customers in India.

Maxposure Limited Celebrates Bumper IPO Listing on NSE Emerge

Mumbai, January 23, 2024 – Maxposure Limited, a pioneering force in the new-age media and entertainment sector with focus on the aviation industry, is thrilled to announce the resounding success of its Initial Public Offering (IPO) and subsequent listing on NSE-Emerge. The Shares of Maxposure made an excellent debut on the listing day. The stock got listed at ₹145, a 339.39% premium to the issue price of ₹33 NSE SME. The IPO of Rs 20.26 crore received record-breaking subscription in NII (Non-Institutional Investor) and QIB (Qualified Institutional Buyer) category, the highest in SME history! The IPO witnessed an overwhelming response from investors, reflecting confidence in Maxposure Limited’s robust business model and growth prospects. The issue was oversubscribed by 987.47 times, calculated after the exclusion of the market maker and anchor investor portion shares, showcasing strong demand and trust from the investment community. On January 23rd, 2024, Maxposure Limited officially debuted on NSE-Emerge, with its shares being listed under the scrip code: MAXPOSURE. The listing ceremony, organised at NSE, Mumbai, was a momentous occasion, marked by the presence of anchor investors, dignitaries from NSE, senior Maxposure executives, and key stakeholders, celebrating the company’s milestone achievement. The chief guest at the listing ceremony was acclaimed actor and producer Arbaaz Khan. Mr. Khan congratulated Mr. Prakash Johari, Chairman and Managing Director of Maxposure Limited, and said, “I extend my heartfelt congratulations to Mr. Johari and the entire Maxposure team. I am thrilled to witness the tremendous acclaim that the IPO has received, and I foresee exciting collaborations in the future. I am delighted to be here at the Listing Ceremony and offer my support to the team.” Mr. Johari shared his enthusiasm for the support received from Mr. Khan and said, “My board and I are elated by the encouragement extended by Mr. Khan, a distinguished name in the Indian entertainment landscape.” Mr. Johari also expressed heartfelt gratitude to investors and stakeholders, stating, “We deeply appreciate the enthusiastic support received, highlighting the confidence and trust our stakeholders have bestowed upon us. This remarkable success inspires us to remain steadfast in delivering significant value to our shareholders, positioning us for continuous growth and ongoing success.” Operating in collaboration with government and private clients both in India and worldwide, Maxposure Limited is organised into four distinct business divisions: Inflight Entertainment, Content Marketing, Technology, and Advertising. Incorporated in 2006, Maxposure Limited is one of the few companies in India that offers 360-degree services across multiple content distribution platforms. The company’s innovative and diverse service portfolio and result oriented strategies have aided in curating an industry-wide client selection across various geographies. Maxposure Limited has been associated with aviation and travel industry leaders, including IndiGo, Air India, Gulf Air, Air Arabia, Incredible India, Madhya Pradesh Tourism Board, Ministry of External Affairs, Oberoi Hotels and Resorts, the Taj Group of Hotels to name a few.

Maxposure Limited’s IPO receives record-breaking subscription in NII and QIB category, highest in SME history

Maxposure Limited, a pioneering force in the new-age media and entertainment sector with a distinct focus on the aviation market, has achieved remarkable success with its Rs 20.26 crore Initial Public Offering (IPO) with record- breaking subscription in NII (Non-Institutional Investor) and QIB (Qualified Institutional Buyer) category, a highest in SME history! On January 17th, the final day of the issue, the IPO was oversubscribed by 987.47 times, calculated after the exclusion of the market maker and anchor investor portion equity shares. The subscription in NII and QIB portion were 1981.4 times and 162.35 times, respectively, which is more than the previous highest ever subscription in Kay Cee Energy and Infra Issue, which closed on January 2, 2024. With 5,29,528 applications, investors had bid for 401.70 crores equity shares against an offer size of 40.68 lakh, reporting a total procurement of Rs. 13,256.21 crore. The company will finalise the basis of allotment by January 18th, the shares will be credited to the demat accounts of eligible investors by January 19 and the investors will be able to trade on the NSE Emerge platform from January 22, 2024. Mr. Prakash Johari, Chairman and Managing Director of Maxposure Limited, expressed his gratitude to investors and well-wishers for the remarkable response, stating, “We are truly grateful for the overwhelming support received, underscoring the confidence and trust our stakeholders have placed in Maxposure Limited. This resounding success motivates us to stay committed to delivering substantial value to our shareholders, positioning us for sustained growth and continued success. Our unwavering commitment to technology-driven innovation, customised content curation, and maintaining service excellence underscores our dedication to not only meet but surpass stakeholder expectations.” The distinguished board members of Maxposure Limited have also conveyed their delight regarding the extraordinary success of the IPO. Independent Directors Dr. Torsten-Joern Klein and Jorge Luis Arauz, along with Non-Executive Director Massimo Angelo Antonio Monti, expressed, “The triumphant IPO of Maxposure signifies a crucial milestone in the company’s trajectory, and we eagerly anticipate the prospects that await us in the future.” Maxposure Limited is a dynamic player in the new-age media and entertainment sector, renowned for its innovative approach and commitment to delivering cutting-edge content. With a strategic focus on the aviation market, Maxposure Limited continues to redefine industry standards and set new benchmarks for success. Working with government and private clients, both in India and across the world, Maxposure Limited has four business divisions viz. Inflight Entertainment, Content Marketing, Technology, and Advertising. The company proposes to utilise the net proceeds towards funding of expenses proposed to be incurred towards obtaining certifications from the Federal Aviation Administration (“FAA”) and the European Union Aviation Safety Agency (“EASA”) for Wireless Streaming Server (“AeroHub”) and Patented Inviseo tray table for their Inflight entertainment business, for funding working capital of the company, for prepayment or repayment of all or a portion of certain outstanding borrowings availed by the company and balance for general corporate purpose. Institutional investors, namely India Ahead Venture Fund, Wallfort Financial Services Limited and Finavenue Capital Trust-Finavenue Growth Fund acquired stake in the Company before the IPO. GYR Capital Advisors Private Limited is the book-running lead manager of the Maxposure IPO, Bigshare Services Private Limited is the registrar for the issue. Incorporated in 2006, Maxposure Limited is one of the few companies in India that offers 360-degree services across multiple content distribution platforms. The company’s innovative and diverse service portfolio and result oriented strategies have aided in curating an industry-wide client selection across various geographies. Maxposure Limited has been associated with aviation and travel industry leaders, including IndiGo, Air India, Gulf Air, Air Arabia, Incredible India, Madhya Pradesh Tourism Board, Ministry of External Affairs, Oberoi Hotels and Resorts, the Taj Group of Hotels to name a few. The company has developed a Wireless Streaming Server (“WMS”) known as AeroHub WMS, which enables around 100 devices (phone, tablets, laptops) to stream content onboard aircrafts at high speed at a reduced cost as compared to traditional inflight screens. Also, as a part of its content marketing expertise, and to cater customers globally, the company offers content services in over 21 foreign and regional languages, including German, Russian, Arabic, Portuguese, Japanese, Chinese, French, Tamil, Marathi, Gujarati, Malayalam, Odia, etc.

Marquee investors acquire stake in Maxposure Limited pre-IPO and anchor investors’ portion

Maxposure Limited IPO’s anchor investor portion gets 100% subscription from marquee investors, in anchor investor bidding. Institutional investors, namely India Ahead Venture Fund, Tano Investment Opportunities Fund, Minerva Emerging Opportunities Fund Limited, Eminence Global Fund Pcc – Eubilia and Capital Partners Fund I have secured stakes in Maxposure Limited’s upcoming IPO, scheduled to open on January 15, 2024 and close on January 17th, 2024. Moreover, distinguished institutional investors, including India Ahead Venture Fund, Wallfort Financial Services Limited, and Finavenue Capital Trust-Finavenue Growth Fund, have already executed strategic Pre-IPO placements in the company in November 2023. Mr. Prakash Johari, the Chairman and Managing Director of Maxposure Limited, expressed his enthusiasm regarding the strategic collaboration with marquee investors ahead of the IPO. Mr. Johari highlighted the significance of having India Ahead Venture Fund, Tano Investment Opportunities Fund, Minerva Emerging Opportunities Fund Limited, Eminence Global Fund Pcc – Eubilia and Capital Partners Fund I as anchor investors, considering it as a testament of Maxposure’s potential for expansive growth and its proven capability to develop technology-driven innovations. The anchor and pre-IPO investments in Maxposure Limited, supported by seasoned industry experts and underpinned by their long-term commitment to the company, will provide strategic mentorship and guidance to Maxposure’s management to navigate the company along a robust growth trajectory and foster value creation for all stakeholders. The company says its leadership remains dedicated to delivering exceptional value to both stakeholders and investors. The IPO signifies Maxposure Limited’s journey towards broader horizons and enhanced opportunities. With the support of high-value investors, Maxposure Limited is poised for continued success in the ever-evolving landscape of media and entertainment. Maxposure Limited, a pioneering force in the new-age media and entertainment industry, is gearing up for a significant milestone with its upcoming IPO. According to the RHP filed with NSE Emerge, 61,40,000 equity shares are offered and the price band is set at ₹31 to ₹33 per share. The minimum lot size for an application is 4,000 shares. The minimum amount of investment required by retail investors is ₹1,24,000 (Lower Price Band). GYR Capital Advisors Private Limited is the book-running lead manager of the Maxposure IPO, Bigshare Services Private Limited is the registrar for the issue. Incorporated in 2006, Maxposure Limited is one of the few companies in India that offers 360- degree services across multiple content distribution platforms. The company’s innovative and diverse service portfolio and result oriented strategies have aided in curating an industry-wide client selection across various geographies. Maxposure Limited has been associated with aviation and travel industry leaders, including IndiGo, Air India, Gulf Air, Air Arabia, Incredible India, Madhya Pradesh Tourism Board, Ministry of External Affairs, Oberoi Hotels and Resorts, the Taj Group of Hotels to name a few. The company has developed a Wireless Streaming Server (“WMS”) known as AeroHub WMS, which enables around 100 devices (phones, tablets, laptops) to stream content onboard aircrafts at high speed at a reduced cost as compared to traditional inflight screens. Also, as a part of its content marketing expertise, and to cater customers globally, the company offers content services in over 21 foreign and regional languages, including German, Russian, Arabic, Portuguese, Japanese, Chinese, French, Tamil, Marathi, Gujarati, Malayalam, Odia, etc. Here are key things to know about the Maxposure Ltd. IPO Issue Dates: The IPO opens for public subscription on January 15th, 2024 and will close on January 17th, 2024. The basis of allotment of shares will be fixed on January 18th, 2024 and initiation of refunds will take place on January 19th, 2024. The shares of Maxposure Limited will be listed on January 22nd at NSE Emerge platform. Price Bands: ₹31 to ₹33 for per equity share offered. IPO share reservations: Not more than 50% of the Net Issue will be allocated on a proportionate basis to Qualified Institutional Buyers (“QIBs”) including Anchor, and not less than 15% of the Net Offer will be available for allocation on a proportionate basis to Non- Institutional Investors and not less than 35% of the Net Offer will be available for allocation to Retail Individual Investors Lot size: The market lot size is 4,000 Equity shares. The minimum investment for retail investor for one lot is ₹1,24,000 (Lower Price Band) Link for RHP filed with Exchange: https://maxposuremedia.com/wp- content/uploads/2024/01/Maxposure_Limited_RHP.pdf

Maxposure Limited IPO to Open for Subscription on January 15th, 2024

Maxposure Ltd. will hit the primary market on January 15th and it will close on January 17th, 2024 The equity shares are offered at a price band of Rs 31 – Rs 33 per equity share. Retail Investors would be required to subscribe to a minimum of one lot of 4,000 shares New Delhi, India, January 10- The Initial Public offering (IPO) of Maxposure Limited, which is a leader in the new-age media and entertainment industry having special focus on the aviation market, will be open for subscription on Monday, January 15th, 2024 and the Issue will be closing on Wednesday, January 17th, 2024. Working with government and private clients, both in India and across the world, Maxposure Limited has four business divisions viz. Inflight Entertainment, Content Marketing, Technology, and Advertising. According to the RHP filed with NSE Emerge, 61,40,000 equity shares are offered and the price band is set at Rs 31 to Rs 33 per share. The minimum lot size for an application is 4,000 shares. The minimum amount of investment required by retail investors is Rs 1,24,000 (Lower Price Band). The company proposes to utilise the net proceeds towards funding of expenses proposed to be incurred towards obtaining certifications from the Federal Aviation Administration (“FAA”) and the European Union Aviation Safety Agency (“EASA”) for Wireless Streaming Server (“AeroHub”) and Patented Inviseo tray table for their Inflight entertainment business, for funding working capital of the company, for prepayment or repayment of all or a portion of certain outstanding borrowings availed by the company and balance for general corporate purpose. Institutional investors, namely India Ahead Venture Fund, Wallfort Financial Services Limited and Finavenue Capital Trust-Finavenue Growth Fund have already acquired stake in the Company before the IPO. GYR Capital Advisors Private Limited is the book-running lead manager of the Maxposure IPO, Bigshare Services Private Limited is the registrar for the issue. Incorporated in 2006, Maxposure Limited is one of the few companies in India that offers 360- degree services across multiple content distribution platforms. The company’s innovative and diverse service portfolio and result oriented strategies have aided in curating an industry-wide client selection across various geographies. Maxposure Limited has been associated with aviation and travel industry leaders, including IndiGo, Air India, Gulf Air, Air Arabia, Incredible India, Madhya Pradesh Tourism Board, Ministry of External Affairs, Oberoi Hotels and Resorts, the Taj Group of Hotels to name a few. The company has developed a Wireless Streaming Server (“WMS”) known as AeroHub WMS, which enables around 100 devices (Phone, tablets, Laptops) to stream content onboard aircrafts at high speed at a reduced cost as compared to traditional Inflight screens. Also, as a part of its content marketing expertise, and to cater customers globally, the company offers content services in over 21 foreign and regional languages, including German, Russian, Arabic, Portuguese, Japanese, Chinese, French, Tamil, Marathi, Gujarati, Malayalam, Odia, etc. Mr Prakash Johari, Chairman and Managing Director of Maxposure Limited on the IPO, says, “We take pride in being a leader in the technology-driven new-age media and entertainment industry, with focus on the aviation market. Our commitment to quality and technological innovations sets us apart. We are the only full-service Inflight Entertainment Content Service provider in India and have entered the highly regulated aviation market with two High-Margin products – a Wireless Streaming Server and the globally patented Inviseo tray table for airlines. In our content marketing business, we cater to both government and Fortune-500 companies, acting as their extended brand strategists, to create content in 21 foreign and regional languages across platforms – print, digital, video, audio. The net proceeds of the IPO will be utilised to strengthen the company’s working capital and expand its business operations. Our proficient team, coupled with our unwavering commitment to excellence, ensures that Maxposure Limited remains at the forefront of the industry, providing unparalleled services that resonate with our clients and set benchmarks for the future.” Here are key things to know about the Maxposure Ltd. IPO – Issue Dates: The IPO opens for public subscription on January 15th, 2024 and will close on January 17th, 2024. The basis of allotment of shares will be fixed on January 18th, 2024 and initiation of refunds will take place on January 19th, 2024. The shares of Maxposure Limited will be listed on January 22nd at NSE Emerge platform. Price Bands: Rs 31 to Rs 33 for per equity share offered. IPO share reservations: Not more than 50% of the Net Issue will be allocated on a proportionate basis to Qualified Institutional Buyers (“QIBs”) including Anchor, and not less than 15% of the Net Offer will be available for allocation on a proportionate basis to Non- Institutional Investors and not less than 35% of the Net Offer will be available for allocation to Retail Individual Investors. Lot size: The market lot size is 4,000 Equity shares. The minimum investment for retail investor for one lot is Rs 1,24,000 (Lower Price Band) Link for RHP filed with Exchange: https://maxposuremedia.com/wp-content/uploads/2024/01/Maxposure_Limited_RHP.pdf

Maxposure Limited Expands its Horizon with Acquisition of Leading Media Buying and Planning Agency

New Delhi, India - December 28, 2023:

Maxposure Limited, a prominent entity in the new-age media and entertainment sector, specialising in the aviation market, proudly announces the successful acquisition of Bluebird Advertising Pvt. Ltd. (Bluebird Advertising), a leading media buying and planning agency. This strategic move serves to strengthen Maxposure Limited’s standing as a pivotal player in the ever-evolving landscape of media and entertainment. Known for its pioneering approach and specialisation in the aviation market, Maxposure Limited has consistently demonstrated leadership in the new-age media sphere. The acquisition of Bluebird Advertising aligns seamlessly with Maxposure’s vision to enhance its capabilities and reinforce its position as a key player in the media and entertainment sector. The four-decade-old Bluebird Advertising, which is a member of the prestigious Indian Newspaper Society since 1982, is recognised for its innovative campaigns and client-centric approach. It has worked with more than 100 clients, including The World Bank, Asian Development Bank, Ministry of Ports, Shipping and Waterways, GOI, the US Embassy in India, State Bank of India, Kotak Mahindra Bank, The High Commission of the Republic of Maldives in India etc. Bluebird Advertising brings a wealth of experience and expertise to the Maxposure family. This strategic partnership is poised to create synergies that will not only benefit existing clients but also open up new avenues for growth and collaboration. Said Prakash Johari, Chief Executive Officer of Maxposure Limited, “We are thrilled to welcome Bluebird Advertising into the Maxposure family. This acquisition is a testament to our commitment to delivering unparalleled value to our clients and stakeholders. By combining our strengths, we are confident that Maxposure Limited will continue to be at the forefront of innovation in the media and entertainment industry.” Expressing his elation at the acquisition, Founder of Bluebird Advertising, Dalip Sachdeva, said, “We are excited to embark on this new chapter as part of Maxposure Limited. The acquisition by Maxposure Limited is a testament to the success and dedication of the entire Bluebird Advertising team. We believe that joining forces with Maxposure will not only enhance our capabilities but also open up exciting opportunities for collaboration and innovation.” Maxposure Limited has unveiled the new logo and website (www.bluebirdadvertising.in) of Bluebird Advertising, coinciding with the acquisition. The integration of Bluebird Advertising into Maxposure Limited’s portfolio is expected to bring about enhanced creativity, expanded service offerings, and increased market presence. Clients can look forward to a seamless transition as both teams work collaboratively to leverage their respective strengths and deliver unmatched solutions. About Maxposure Limited: Maxposure is a diverse new-age media and entertainment company offering 360-degree services across multiple distribution platforms, with a commitment to quality and technological innovations. Specialising in customised solutions, the house of Maxposure stands on four pillars: Inflight Entertainment, Content Marketing, Technology, and Advertising. Working with government and private clients, both in India and globally, Maxposure Limited has been associated with aviation and travel industry leaders, including IndiGo, Air India, Gulf Air, Air Arabia, Incredible India, Madhya Pradesh Tourism Board, Ministry of External Affairs, Oberoi Hotels and Resorts, the Taj Group of Hotels to name a few. For further information and updates regarding Maxposure Limited, please visit our website at www.maxposuremedia.com or contact our team at info@maxposuremedia.com .