Blog
-
USA, the Most Attractive Destination For Indian Flyers
We have seen it in movies and read about it in books. Being to the United States of...
-
Tap Tier II & Tier III Cities with In-Flight Media
As the Civil Aviation Ministry in India, along with the Government of India, is looking towards beefing up...
-
50 Crore By 2027- India’s Projected In-flight Audience
If every middle class Indian takes one flight per year, India will have 35 crore flyers per year....
-
Inflight Magazines: India Story on Rise
India records 22 per cent increase in domestic travellers which, in turn, boosts the readership for in-flight magazines...
-
What people like the most in Inflight Magazines
It’s very interesting to note how passengers engage with inflight magazines. General observation says that people are interested...
-
What makes Advertising work?
Advertising is a very powerful tool to raise brand awareness, launch new products and communicate with your target...
-
Inner Peace
The “high tech” inside a luxury car is not just under the hood but also inside the cabin,...
-
Airline Advertising is Fast, Easy and has a Better Reach
To increase awareness about his newly launched premium mountain water, an Indian packaged mineral water manufacturer carried out...
-
Luxury Wheels Pick Up Pace
The overall car market’s performance may be none-too-impressive, but luxury cars remain a growing segment, despite not the...
-
Engaging Frequent Flyers
Frequent flyers are defined as the affluent and upscale travelers who take multiple trips per year and account...
